was very upset to be excluded from academic psychology following the scandal
that led to his resignation at Hopkins. He moved with his new wife
to New York and took a job with the J. Walter Thompson advertising agency.
Watson studied advertising and how it motivates people's purchasing.
In 1935, Watson switched jobs to become an advertising executive at the
William Esty Company where he remained until his retirement in 1945.
The picture is of Watson in 1936.